Open for new projects in June 2026 Studio in Nuneaton, Warwickshire
PORTFOLIO · 2025

Social Media Advert for Maureen Freelink Health & Fitness

Instagram Post Design 2025

This clean, professional social media graphic was designed for Maureen Freelink Health & Fitness to elevate her brand presence and facilitate targeted wellness content sharing. The primary objective was to establish a vibrant, high impact layout that seamlessly blends symbolic fitness iconography, lifestyle branding, and clear typographic hierarchy to instantly engage a specific demographic on digital feeds.

Design & Requirements Breakdown

Empowering Female Wellness Palette – Utilising a cohesive health focused colour scheme comprising deep purple, warm magenta, and golden gradient accents to communicate vitality, support, and professional care.

Dynamic Abstract Geometry – Implementing a sweeping, multi-layered background overlay at the top of the tile to serve as a signature visual element, adding energy and framing the primary message.

Three Pillar Iconography Architecture – Designing clean, dedicated circular badges featuring stylised lifestyle icons (yoga, nutrition, and strength training) to make the core pillars of the wellness program highly scannable on social feeds.

Integrated Professional Photography – Structuring the template with a precise, clean bordered mask to house a high quality professional head shot, instantly establishing a personal connection and building consumer trust.

Subtle Branding Integration – Embedding the stylised Maureen Freelink signature logo uniformly into the bottom left quadrant of the graphic to maximise brand recall without distracting from the main message.

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